NEW: Now Vegan & Paraben-Free.

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Lavender + CBD Face Oil
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Lavender + CBD Face Oil

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Experience the strength of fast-acting hemp-infused cooling relief for your muscles and joints.

  • Cannabinoids
  • Cold Therapy
  • Pure Balance
  • Targeted Cooling
  • Made in the USA
  • Vegan
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Verified Customer Reviews

See what our customers say about CBD

Why Cold Therapy Rub?

Soothe sore muscles faster than ever.

Our #1 priority is to create clean and natural products that you can trust. Just like things you put into your body, it's essential to know the ingredients you're putting on your skin. Using plant-based ingredients and no parabens, our unique formulation of CBD, chamomile, arnica, and aloe quickly penetrates muscles to provide relief for muscle and joints.

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“I prefer something topical and natural. This has had just as good, if not better, of an effect. I'm really pleased with it"

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What’s in it?

Full-spectrum hemp extract

Contains multiple cannabinoids & terpenes. In addition to cannabidiol (CBD), there are many other cannabinoids and terpenes that are naturally derived from hemp plants.


An age-old traditional herb, chamomile has been used for tea, topicals, and beyond since the Middle Ages and is known for its terpenoids and flavonoids


Known for its anti-bruising and antimicrobial properties, arnica has been widely used for various irritations and injuries

Aloe Vera

Providing a cooling relief, aloe vera quickly absorbs into the skin and is known for its moisturizing and healing benefits

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Frequently asked questions

Read our FAQ

Is the cold rub vegan & paraben-free?

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Yes. On April of 2020, we launched the newest version of our Cold Rub that's 100% vegan & paraben free. We are for the people, and for our community. We love hearing from you so that we know that we’re creating products that you want. So when we received feedback to remove animal-based ingredients and parabens, we took heed. We made that change as well as many other improvements in our formulation of our Cold Therapy Hemp Rub to make sure you’re getting the most effective topical CBD product on the market.

When do you use the cold rub?

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The Cold Therapy Hemp Rub is designed to provide you with relief in your joint and muscles. Apply desired amount over affected area to experience the soothing sensation.

How does Populum ensure the safety of its products?

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Third-party lab testing is the thing that separates the good from the bad when it comes to CBD products. "Third-party lab testing" means that a company sends a product to an independent lab to test for things that should be in the product, as well as things that should not be in the product.

Populum's third-party lab tests for more than 80 total harmful compounds. The test results for the Cold Therapy Hemp Rub show there are no traces of: Pesticides, Microbials, Mycotoxins or Heavy Metals.


We also take things a step farther to provide all customers with a lab report. Customers have access to the full third-party lab results through a QR code on the report they receive in each shipment.

How big is the Cold Rub tube?

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The Cold Therapy Hemp Rub comes in a 3 oz tube.